Social Media Aide (Hourly/Non-Benefited)

Job Description:

Social Media Aide (Hourly/Non-Benefited)

Description

The City of Santa Fe Springs seeks applicants for the position of Social Media Aide. This is a hourly/non-benefited position. Incumbents are expected to be available to work approximately 20-25 hours per week on a flexible schedule including evenings, weekends, and holidays.

POSITION PURPOSE: Under general supervision, performs varied managerial support functions for the Department of Police & Community Services;

The Social Media Aide supports the City’s communications and community engagement efforts by capturing photos and videos at City programs, activities, and events and developing engaging digital content for the City’s online platforms. This position assists with the creation, design, and publication of social media content—including posts, reels, stories, and graphics—while helping maintain an active, responsive, and informative presence across platforms such as Facebook, Instagram, Nextdoor, YouTube, and the City’s website.

The Social Media Aide monitors and responds to comments and messages in a timely and professional manner and assists with the timely execution of marketing, advertising, public relations, and social media initiatives that promote City services, programs, and events. The position also supports the preparation of visual and written communication materials by writing, proofreading, and editing content for web-based and print applications.

In addition, the position performs computer-aided graphic design and basic visual media production using tools such as Canva and Adobe Creative Suite (including InDesign and Illustrator) to create brochures, flyers, reports, and other promotional materials that support City communications and marketing efforts. Work is performed using City-provided equipment including mobile devices, cameras, and computers, and requires knowledge of photography techniques, visual storytelling, and current social media practices.

SUPERVISION RECEIVED:
Media & Communications Specialists I and II

SUPERVISION EXERCISED:
None.

A. Held in Common:
Supports the Mission of the City and its Elected and Appointed Officials.Provides courteous and timely service to the public as the ultimate employer.Works cooperatively with other City employees.Exhibits integrity and displays ethical behavior.
B. Essential Job Specific Duties: Photographs City activities, programs, services, and events for City social media and other publications; formats text, photos and graphics for City Publications, pamphlets, event programs, flyers, and social media posts, reels, and stories.Assists the Public Information Officer in the production of City publications; assists in coordinating the preparation of our draft articles reporting on community or special events, City activities, Council actions, and other topics of public interest.Administers the City’s social media accounts; develops content strategy for communicating the messages of the organization, special events, activities, programs, services, and issues; provides support for continued development of the City’s brand and marketing campaign; reviews and responds to public inquiries and comments on social media sites; monitors results of communications and marketing efforts and makes appropriate recommendations regarding dissemination of information.Sets up informational booths and tables at City events or business expos.Uses a digital camera to take video and photographs at City events, activities, services, and programs; selects, edits, and manipulates photographs and video files to enhance quality for electronic and print publication; selects appropriate video and photographs for design projects and catalogs and maintains digital photo and video files.Maintains files related to civic affairs, community events, and other information of interest to City residents and businesses; manages the City’s central photo/video file.Drafts announcements for community events or general information.Attends meetings, events, and conference store present the and/or record for the City.Confers with staff from various departments regarding design needs, graphics requirements and newly evolving presentation techniques.Develops graphics for products, programming, logos, website and other multimedia platforms for City departments and external clients.Prepares articles, advertisements, and other products to help promote the City; reviews and edits all City publications and Social Media before dissemination.Performs related duties as required.

REPRESENTATIVE COMPETENCIES AND QUALIFICATIONS:
Therequirementslistedbelow arerepresentativeoftheknowledge,skillandability required to satisfactorily perform the jobs essential duties and responsibilities.

Knowledge of:

• Media production.
• Local government and city policies, programs, activities, services, and events.
• Principles of public administration,organization,policyevaluation,and communityrelations.
• Research and writing methods and techniques.
• Desktop publishing software applications.
• Professional photography techniques.
• Federal, state, and local laws, codes, and regulations.
• Copyright and Social Media laws.
• English usage, spelling, grammar, and punctuation.
• Modern office procedures and equipment including computers, photography equipment, and smart phones.
• Wordprocessing, graphic design,and other related software applications.

Ability to:

• Analyzeandinterpretlegislation,policies,andgovernmental regulations.
• Understand and follow oral and written directions.
• Implement effective social media program procedures.
• Develop social media posts, reels, stories and the like.
• Coordinatemarketing and social media campaign timelines.
• Attendspecialevents, programs, and activitiesafternormalworkinghours, onweekends and holidays on a regular basis.
• Provide information to the public in person, by telephone, on social media platforms, or through written correspondence where judgement, knowledge and interpretive skills may be required.
• Utilizepublicrelationstechniquesrespondingtoinquiriesand complaints.
• Workwithaccuracyandattentionto detail.
• Operateandusemodern office and communications/photography equipment.
• Effectivelyorganizeand prioritizeassigned work.
• AssistwiththeCity’sSocialMedia platforms.
• Establishandmaintaineffectiveworkingrelationshipswithother people.

EDUCATIONANDEXPERIENCE:
Thefollowingrequirementsgenerallydemonstratepossessionoftheminimumrequisite knowledge and ability necessary to perform the duties of the position. A typical way to obtain these would be:

• Graduation from high school or equivalent and completion of (1) year of college coursework is required. Completion of college coursework in Communications, Public Relations, Journalism, Marketing, Graphic Design, Photography, Media Studies, or a related field is desirable.

OR

• One (1) year of experience creating social media content, photography, graphic design, or digital communications for a school, organization, internship, volunteer program, or employer. Experience using social media platforms (such as Facebook, Instagram, YouTube, and Nextdoor) and graphic design software such as Canva or Adobe Creative Suite is desirable.

Preferred Qualifications

• Experience taking photographs and short videos at events, programs, and community activities.
• Experience creating engaging social media content including posts, graphics, reels, and stories.
• Knowledge of social media platforms and best practices for audience engagement and timely responses to comments or messages.
• Experience using graphic design software such as Canva and/or Adobe Creative Suite (InDesign, Illustrator, Photoshop).
• Familiarity with DSLR cameras, mobile photography techniques, lighting, and basic photo editing.
• A valid State of California driver’s license and an acceptable driving record.

WORKING CONDITIONS:
The work environment characteristics described are representative of those an employee encounters in performing the essential functions of this job.

• Work is performed indoors and outdoors.
• Noise level is quiet to loud.
• Hazards are minimal.

PHYSICAL DEMANDS:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable employees with disabilities to perform the essential duties.

• Sit for extended periods of time.
• Stand, walk, and bend for extended periods of time.
• Push, pull, and reach over head and above shoulders.
• Hear and speak both in person and on the telephone.
• Use hands and fingers to operate office equipment.
• See well enough to read documents and operate office equipment.
• Carry cameras and other equipment for extended periods of time.
• Lift and move up to 25 pounds.

NEPOTISM POLICY:

Relatives may be appointed regardless of the designation of full or part-time classification. Candidates with relatives employed by the City will be excluded from applying for a vacancy if one or more of the following criteria exist: 1) The appointment of a relative would place one in a supervisory capacity directly over the other 2) The appointment would create a situation in which it is conceivable personal gain for one could be obtained by the actions of the other 3) The appointment would create a situation where performance or non-performance of either would have a direct effect upon the performance of the other 4) The appointment would create a situation where the confidentiality of either could be compromised. Candidates with relatives employed by the City will be evaluated on a case-by-case basis. "Relative" shall be defined as: mother, father, son, daughter, brother, sister, grandmother, grandfather, grandchild, spouse, domestic partner, step mother, step-father, step-sister, step-brother, stepchild and step grandchild.

HOW TO APPLY:
Applicants are required to complete and submit a City Application online. Resumes or faxed copies will not be accepted in lieu of the City online application. To apply, click on the "Apply" link located at the top of this page. New users must first create an account first.

METHOD OF SELECTION:
Selection may be based upon an application review, a performance examination and evaluation, and a structured interview. Appointment will be contingent upon a criminal record check and physical examination, including a drug screen.

ACCOMMODATION:
If you require special testing and/or interview accommodations due to a physical, mental, or learning disability, please call the Human Resources Office at (562) 409-7530 at least 5 days prior to the scheduled date.

Non-Benefited

Closing Date/Time: 4/23/2026 5:00 PM Pacific

Salary:

$22.15 - $28.90 Hourly