Lead Storyteller

Job Description:

Lead Storyteller

Description

Requirements

MOS Code: None

Education and Experience : Bachelor’s Degree or higher in Journalism, Communications, Public Relations, English, Marketing or related field, and four (4) years of experience in journalism, corporate storytelling, or writing articles for publication to include two (2) years of direct supervisory experience in a management and/or administrative capacity.

Licenses and Certificates: Texas Class "C" Driver's License or equivalent from another state.

General Purpose

Under direction, leads the Strategic Communications Division responsible for multimedia content and public information creation, storytelling elements, and development of presentations and media relations content to effectively communicate and promote City of El Paso programs, services and branding.

Typical Duties

Under the Strategic Communications Director, oversee and develop at a high level the writing and content production for a variety of marketing and communications to internal and external audiences. Involves: Monitor and direct content production to create a steady flow of thought provoking and compelling organizational storytelling by gathering stories from various sources/departments across the organization and produce press releases, articles, web content, presentations and marketing materials for targeted audiences. Plan, write or edit executive communications, strategic updates, organizational announcements and other high level communications for effective messaging and overall consistency. Ensure language and content remains consistent with the City’s mission, vision, and values.

Oversee, review and evaluate interviews research, editing, and analysis of information for story content. Involves: Lead analysis and verification of source information as research that is truthful and relevant to current, identified goals to support final narrative. Measure effectiveness and consistency of communications to make recommendations on ways to modify, innovate and improve message/narrative development and delivery.

Support, build and maintain relationships in order to work collaboratively and efficiently. Involves: Work with various subject matter experts, cross-functional teams, and departments to identify, curate and produce high-impact storytelling to engage internal and external stakeholders. Delegate tasks to the appropriate person/department. Ability to work with others to meet deadlines.

Supervise assigned staff. Involves: Schedule, assign, instruct, guide and check work. Appraise employee performance. Provide for training and development. Enforce personnel rules and regulations and work behavior standards firmly and impartially. Counsel, motivate and maintain harmony. Interview applicants. Recommend hiring, discipline, merit pay or other employee status changes.

General Information

For complete job specification, click here.

Note: This is an unclassified contract position

Note: Applicants are encouraged to apply immediately. This position will close when a preset number of qualified applications have been received.

Please note: Applicants with foreign diplomas, transcripts and degrees must have all documents translated and evaluated by an agency of the National Association of Credential Evaluation Services (NACES) prior to submitting them to the Human Resources Department. Please visit www.naces.org/members for more information.

A résumé and/or other documents will not be accepted in lieu of a completed application. Comments such as “See résumé” are not acceptable and will result in the application being considered incomplete.

To qualify for this position, the required education, experience, knowledge and skills must be clearly stated on your application’s employment history. We do not use any information on your resume to review if you meet the minimum qualifications for this position.

Failure to fully detail all experience and job duties in the application, or copying/pasting directly from the job specification, or responses referring to your résumé will eliminate you from consideration for the position.

Determined by agreement

Closing Date/Time: 10/20/2026 11:59 PM Mountain

Salary:

$78,508.56 - $98,135.70 Annually